About us

We Get UK Fitness Businesses
found on Google.

AI Takes Axion is a London SEO and web design agency for the fitness and health industry. Personal trainers, Pilates and yoga studios, gyms, physio and sports therapy clinics. We do the search work that gets you found, and build the site that converts once they land. We look after trades and other service businesses too.

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AI systems running around the clock
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Average time from sign-up to live
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Services launching in 2026
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Custom designed: no templates, ever
Our mission

To get every fitness and health business found on Google, by the people already searching for them.

Good fitness businesses lose clients to worse ones every day, purely because the worse one is easier to find. We ran nine technical checks across 70 UK fitness websites. 57% of the multi-location studios and clinics had no location markup at all, and of the 68 we could reach, only four were clean.

That is the gap we work in. We handle it end to end: the site check, the technical fixes, the Google Business Profile work, the content and the reporting. You do not need to understand any of it, you just need to see the enquiries arrive.

We know this industry. We know a Pilates client books differently to a boiler repair, that a studio with two sites needs two profiles and not one, and that your diary being full in January means nothing if it empties in March.

How we work

The principles behind
everything we build.

01

Results over aesthetics

We don’t just build a nice looking site and disappear. We measure success by real outcomes: more visibility on Google, more visitors, more enquiries.

02

Built for your business

No generic templates, no one-size-fits-all packages. Every site and every SEO plan is built around how your business actually works: your classes, your locations, your clients.

03

Honest advice always

If SEO is not what your business needs right now, we will say so. We would rather tell you that than take a retainer for work that will not move anything: that is how we keep clients for years.

Why choose us

What makes us
different.

Live in 10 days

We move fast. Most websites are fully designed, built, and live within 10 working days: no long drawn-out processes.

Specialists, not generalists

We work with UK fitness and health businesses, so we know the market, the seasonality and what actually converts a searcher into a booking.

SEO from day one

Every site we build has keyword research, on-page optimisation, and technical SEO foundations built in from the start, not added later.

We manage everything

We don’t hand you software and walk away. We build, we manage, and we optimise: you just reap the benefits.

Full transparency

Monthly reporting shows exactly how your rankings and traffic are growing and what impact it’s having on your enquiries.

Real people, real support

You’ll always speak to someone who actually built your system, not a support ticket queue or a chatbot.

Want to work
with us?

Book a free 30-minute consultation and let’s talk about what a well-built, properly optimised website could do for your business.

Book Your Free Call: It’s on Us